WeRoad Festival Tour
Client:WeRoad
Category:
- Experiential Experiences
- Festivals & Events
The Challenge
Create engaging, memorable brand experiences for diverse festival audiences across the UK, while increasing awareness and interaction with WeRoad.
What We Did
Highjam supported WeRoad on a multi-stop festival tour, delivering vibrant brand experiences across five major UK festivals. We provided full production, logistics and on-site support, installing WeRoad tipis featuring chill-out areas, branded games, temporary tattoos, a photobooth, and a wheel of fortune. Each activation was tailored to its audience ensuring memorable engagement across diverse demographics. Festival-goers embraced the interactive experiences and immersive brand environment.
Images
The Results
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100k+
Reach across all events