Tanologist Westfield Photo Booth Activation

Client:Tanologist

Category:

  • Experiential Experiences
  • High Street & Shopping Mall Tours

The Challenge

Increase visibility and consumer engagement while creating a memorable brand experience that encouraged product trial and conversation with new and existing audiences.

What We Did

Highjam delivered a two-day activation at Westfield, creating a highly visible and engaging brand presence within a high-footfall environment. The activation successfully brought the brand to life through an interactive photo booth experience, generating strong consumer interest and encouraging meaningful conversations around Tanologist’s products and benefits. The combination of product sampling and an engaging experience helped drive awareness, trial and positive brand interactions. The activation provided Tanologist with a strong opportunity to connect directly with consumers and build brand visibility at scale.

Images

The Results

  • 6,000

    Consumer

    interactions generated

  • 4,050

    Samples

    successfully distributed

  • 20,000

    Consumers

    exposed to the brand activation