Boost Your Night In

Bring Rustlers’ “Give Your Night In a Boost” campaign to life showcasing the convenience and customisation of Rustlers burgers while positioning them as the ultimate fakeaway for a night in.

Forget going out – we brought the ultimate fakeaway night in to Shoreditch with Rustlers. Bike Shed was transformed into a cosy home-from-home, combining a hot food sampling experience with a homely cinematic viewing. Guests were welcomed into a dining room-style setting to choose and customise their Rustlers burger with their favourite fillings before grabbing a drink and settling into the lounge for a relaxed cinema experience. With ticketed and influencer guests enjoying the full night-in journey, Highjam brought the “Give Your Night In a Boost” concept to life through venue transformation, creative production and seamless on-site delivery.