This year, our team had the incredible opportunity to attend MADFest 2023, a three-day marketing festival held at the Truman Brewery in London. With a focus on insights, learnings and success stories, it was an unparalleled opportunity to network and gain inspiration from the best in the business. MADFest brought together over 10,000 brands, challengers,…
Posts Tagged:Experiential
How can guerrilla sampling help your brand? Guerrilla sampling campaigns disrupt the daily grind leaving a lasting impression on consumers. Successful campaigns create positive consumer experiences leading to increased brand awareness and future product purchase or service usage. Another huge advantage of guerrilla sampling is that it is a cost effective marketing strategy that can…
What are the most important pieces of information your agency needs to know to provide the best response to your brief? We understand the hard work invested in producing marketing plans and securing those budgets, but translating your needs to an agency isn’t always easy. Here are some key details we love to understand from…
How will you give back to your employees next year? Are you planning a summer party? Or perhaps you’ll go all out next winter with a Christmas party 2.0? Even if it’s just an excuse to all get together and have a good old laugh (you deserve it) Highjam can help support with unique and…
Getting design right is important for every business. It can directly improve sales and growth and so shouldn’t be overlooked. From a brands identity to its online presence through to live consumer experiences, every consumer touchpoint should be designed to maximise ROI. If you get it right, it can give you a competitive edge and…
Ever wondered what it would be like to be the face and personality of the UK’s biggest and best brands? Well here is your chance to understand more about the world of Events and Promotions and discover all you need to know to make your next career move! There are many reasons people start working…
Since Boris’s announcement of the easing of lockdown, traditional sampling campaigns are set to reboot During the past year of isolation, we have all adapted, pivoted and even upskilled. Our clients have leaned on us to deliver ‘safe sampling’ options. Via which the consumer has received a sample without having any direct contact with another…
As we enter the recovery phase of the Covid crisis, its only natural for marketing teams to re-appraise existing plans and consider their options with how to engage potential customers face to face with their products. Either through product sampling or demonstrations. Pre-Covid, options were simple. Product Sampling and Demonstrations could take place in various…
You may think that now is not the time to inspire entrepreneurs, but if not now, when? Our aim at Highjam is to always share and inspire our lovely readers with tips, trends and ideas within our industry. So we want to focus now on some of you that are thinking of going out on…
Office sampling, office demonstrations or office based Experiential campaigns are one of the most successful ways of getting your brand in front of a significant number of business professionals. This environment provides the time to really engage your audience with a tailored, uninterrupted experience that is relevant to them. Whether it is a desk drop-off,…
