Tanologist Westfield Photo Booth Activation
Client:Tanologist
Category:
- Experiential Experiences
- High Street & Shopping Mall Tours
The Challenge
Increase visibility and consumer engagement while creating a memorable brand experience that encouraged product trial and conversation with new and existing audiences.
What We Did
Highjam delivered a two-day activation at Westfield, creating a highly visible and engaging brand presence within a high-footfall environment. The activation successfully brought the brand to life through an interactive photo booth experience, generating strong consumer interest and encouraging meaningful conversations around Tanologist’s products and benefits. The combination of product sampling and an engaging experience helped drive awareness, trial and positive brand interactions. The activation provided Tanologist with a strong opportunity to connect directly with consumers and build brand visibility at scale.
Images
The Results
-
6,000
Consumer
interactions generated
-
4,050
Samples
successfully distributed
-
20,000
Consumers
exposed to the brand activation