Wizz Air Hackney Half Marathon Engagement

Client:Wiz Air

Category:

  • Sporting Events

The Challenge

Deliver memorable brand experiences that spark meaningful conversations for Wizz Air

What We Did

Highjam supported Wizz Air’s pop-up tent at the Hackney Half Marathon 2025. Event Hosts assisted with set-up the day before and ran the activation on the live day, driving footfall, engaging visitors in quality conversations, and encouraging participation in interactive activities and competition entries. The stand was strategically positioned to maximize footfall, creating strong engagement and repeat interest from previous attendees.

Images

The Results

  • 3k

    interactions across the event